AITO, can M7 really compete with millions of luxury cars？

　　Under the "Huawei Intelligent Car Selection Mode" of deep cooperation between Huawei and Celestial, the new brand AITO has become the fastest growing brand of intelligent electric vehicles. The first model M5 has achieved good market results, and it took only 87 days from March to May this year to create a record of the fastest delivery of a new brand single vehicle. Just in the past June, the number of newly added large cars in the M5 reached 10,685, reaching a new high.

　　Although Huawei didn’t build a car in person, in the rivers and lakes of new energy vehicles, the AITO brand has quickly established its popularity and initially stabilized the high-end new energy vehicle market.

　　Thanks to the success of M5, the second model of AITO brand, M7, was heavily listed at Huawei’s new product launch conference in summer. With the deep empowerment of Huawei, M7, an advanced designer, has more space, more comfortable cockpit and smarter experience, which can be described as "the best choice for IKEA". Under the heat of Huawei’s own traffic, the arrival of M7 in the world has more market imagination.

　　Yu Chengdong, managing director of Huawei, CEO of BG, and CEO of BU, a smart car solution, has repeatedly stressed that the M7 has "the experience beyond a million luxury cars". Can this new car really compete with a million luxury cars? How much innovative feeling does it bring us?

　　Extremely simple and comfortable six-seat large space.

　　Wen Jie M7 follows the family design language of AITO brand, and the iconic hexagonal grille and eagle wing penetrating taillights on the front face are highly recognizable, showing a new luxury style. The hidden door handle is matched with the AITO welcome lamp, and at the same time, combined with the AITO luminous LOGO on the front face, the details make the sense of travel ceremony.

　　As a standard large-scale SUV, the length of the car M7 is 5020mm and the wheelbase is 2820mm, so that the full-size space and the coupe can have both.

　　AITO’s M7 adopts the spatial layout of three rows and six seats, and the original six-in-one range extender powertrain expands the forward space of the passenger compartment. The total space of the front, middle and rear rows reaches 2605mm, and the seating space of each row is very ample, with the space conversion rate reaching 92.4%, leaving more space for users with less "shared area".

　　The third row is equipped with independent cup holders, independent stereos and independent reading lights. The backrest angle of the seat also supports six-stage adjustment, which makes the ride experience comfortable and comfortable, and the storage space in the trunk of the vehicle is also sufficient, so you can install it as you want when you travel.

　　In addition, the M7 car has 14 places and 23 storage spaces, especially the new hollow console design, which can easily place high heels, business bags and other personal belongings to meet the storage needs of multiple scenes.

　　The interior reflects the people-oriented minimalist design style. The 10.25-inch curved full LCD instrument panel and the 15.6-inch 2K HDR central control large screen bring more sense of science and technology. The details such as microfiber suede, cherry wood texture and crystal diamond retaining handle show ingenuity. Sectional panoramic skylight with electric sunshade realizes 100% shading rate and creates private space.

　　Wenjie M7 offers six colors of metallic car paint, namely misty gold, azure blue, pine frost green, ceramic white, deep gray and gold-plated black, and four pure interior colors, namely Shaohua apricot, amber brown, ivory white and extreme night black. Different color combinations meet the individual needs of home users and business people in all directions.

　　From this point of view, the design concept of M7 from the inside out is very humanized, and the overall sense of science and technology is also very strong, which can fully meet the pursuit of high-quality travel by family and business users.

　　The industry’s first commercial zero-gravity seat

　　With humanized technology, it brings the experience beyond luxury MPV. The M7 rear seat back supports six-speed adjustment up to 33 degrees, and it is equipped with independent audio, air conditioning air outlet, lighting and other configurations, so that travel will be difficult.

　　The new car adopts the industry’s first commercial AITO zero-gravity seat with zero-pressure sensing ergonomic design to create a seat back cushion with super-uniform pressure distribution, which can more effectively relieve physical and mental stress and fatigue than a flat seat; The most comfortable zero-gravity sitting posture can be realized by the user’s voice or one-button opening. Combined with the brand-new nap mode, you can quickly switch to the exclusive rest space and enjoy every space and time in the car.

　　M7 has adopted seven technologies to create a quiet space at the music department level for users. On the one hand, the noise of the power system is greatly reduced through the original electric drive quiet technology and the industry-leading range extender active noise reduction technology; on the other hand, low noise and sound insulation are realized through the all-round quiet design of top-level hardware. With the help of three-sided double-layer sound insulation glass, active noise reduction, vehicle airtight protection, multi-layer chassis isolation and other quiet technologies, no matter emergency video conference or family leisure time, it will not be disturbed by the environment outside the car.

　　The design of dimmable and soft cosmetic mirror, RGB 128 color AI rhythmic stepless color-changing atmosphere lamp, and ICAS intelligent cabin cleaning system integrates convenience and technology, especially two 40W wireless super fast chargers and two 66W wired super fast chargers installed in the car, with the innovative dual-fan cooling structure, bid farewell to charging anxiety when driving or working in the car.

　　Mobile phone eco-boarding, intelligent cockpit, who am I

　　HarmonyOS intelligent cockpit has evolved again on the M7. The new super desktop function allows the mobile phone to use the direct train. Users can operate the mobile phone application through the big screen, and the software interface will adapt according to the screen.

　　Based on the distributed capability of HarmonyOS, the mobile phone application can adaptively and seamlessly get on the bus while supporting the seamless flow between the mobile phone and the car. For example, the address shared by WeChat can be synchronized to the car navigation with one button, and even Bilibili can adjust the camera inside and outside the car to shoot, etc., so as to turn the car into a multi-functional mobile space.

　　At the same time, Xiaoyi, who has been certified as an A-level voice assistant, newly supports the main driver’s wakeup-free, multi-tone area wisdom perception, etc., bringing users a smarter and more natural voice interaction experience.

　　Wenjie M7 is also equipped with car-mounted home KTV, high-quality audio and video, immersive game mode and 19-unit HUAWEI SOUND audio. The first car-machine multi-task center can quickly switch between different applications and easily switch between interfaces such as navigation, music and games.

　　At the same time, it provides a variety of audio and video head apps such as Huawei Video, Huawei Music, Netease Cloud Music, Himalayan, etc., and jointly builds an immersive car home KTV with Leishi KTV, with the ultra-low delay of 48ms ear return, the 1.7 million+genuine KTV music library authorized by the Music Collection Association and the high-quality sound effect of HUAWEI SOUND. You can enjoy singing in the car at any time. At the same time, it is also equipped with as many as 14 game masterpieces, which makes the entertainment experience in the car more abundant.

　　HarmonyOS intelligent cockpit inherits the excellent smooth experience of Huawei terminal, and endows M7 with convenient multi-device interconnection capability. Petal Maps navigation is always new, which can seamlessly flow between different devices and synchronize location information with one button. Who can not love such an easy-to-use car navigation?

　　Voice assistant Xiaoyi has intelligent four-tone area accurate recognition, which can be seen and understood. For example, if the rear passenger says "I am cold", the vehicle will automatically adjust the temperature of the rear air outlet.

　　The intelligent cockpit in HarmonyOS of the world M7 connects different scenes of life and has a strong sense of science and technology. Huawei is really innovating with its heart. If the HarmonyOS smart cockpit of the M5 is recognized as the "ceiling of the car", then the newly upgraded HarmonyOS smart cockpit of the M7 has taken the smart travel experience to a higher level.

　　Performance, handling and safety can have both.

　　Wenjie M7 is equipped with HUAWEI DriveONE pure electric drive range extension platform, which is specially designed to build a 1.5T four-cylinder range extender 3.0 for the range extension system, and one liter of oil can generate 3.13 kWh. Urban commuting electricity, CLTC pure battery life can reach more than 200 kilometers; When driving for a long distance, CLTC can last up to 1,220 kilometers, and the fuel consumption per 100 kilometers is as low as 5.8L, completely bidding farewell to mileage anxiety.

　　The dual-motor four-wheel drive system combines the maximum output power of 330kW and the acceleration of 4.8s per 100 kilometers. With the carefully adjusted all-aluminum chassis and suitable wheelbase design, the comfort and sportiness are perfectly unified, and the driving experience is flowing. The V2L external discharge function supports high-power appliances such as electric ovens, which can be described as standard for camping.

　　The M7 is designed according to the latest 2021 version of the C-NCAP five-star safety standard, and its rich active and passive safety configurations escort the trip.

　　As for batteries, the M7 battery pack in Jiejie adopts an array firewall structure, and the battery pack has multiple protections such as heat insulation, active cooling and explosion protection to avoid thermal runaway. It is also equipped with VHR battery health management system to ensure the stability and safety of batteries in extreme cases.

　　Delivery began in August.

　　From July 4th, the real car will be displayed in 600+ Huawei stores in 150+ cities nationwide, and the test drive will be officially started on July 23rd. Interested friends can make reservations through Huawei Mall, Huawei Experience Store, my Huawei APP, AITO official website, AITO User Center and AITO APP. The first batch of M7 car owners are scheduled to enjoy exclusive gifts, as well as the rights and services of HUAWEI Card car owners, and enjoy the respectful car experience.

　　At the press conference, Yu Chengdong promised the users: "We will strive to deliver the M7 to consumers in succession from August".

　　The service network of AITO brand is becoming more and more perfect. At present, the charging network supports 300+ cities across the country, with a total of 180,000+public charging piles. In addition, 600+ Huawei stores across the country can carry out product experience and test drive, covering 122+ AITO user centers in 109+ cities, which can provide users with a high-quality service experience.

　　Strong manufacturing capability is the guarantee for AITO brand to realize rapid delivery of products. The new Phoenix factory built according to Industry 4.0 standard, together with Liangjiang Smart Factory, will have an annual output of 300,000 units. The optimized configuration of each production link and Huawei’s strict quality management ensure that high-quality products will be delivered to users. (Text: Yang Xiaohong Map: AITO)